4 Ways To Secure Your Next Sponsorship through Corporate Philanthropy

Following our recent work with several nonprofits, we realize that so many NGOs are getting worried about how unpredictable the economic climate is especially with COVID 19 pandemic.

We know you just want to impact the lives of others and you need all the financial support you can get. Sadly, with the recent happenings around the world, it is  important you get creative with your fundraising efforts and make sure you maximize the potential of every resource you have. 

In our upcoming session How to Fund Your Nonprofit, we will be providing details about how to fundraise but for now, we will focus on one way to close your next sponsorship.

Sponsorships is another way to acquire funding. In this case, it’s important that you do thorough research and prep work beforehand so you can be ready to go when it’s time to get in contact with any potential new sponsors. 

One thing I have observed is NGOs don’t prepare for opportunities. We wait around on the sideline with the hope that a miracle happens. Well, sometimes you have to go for what you need and this is how the process for finding a corporate sponsor goes:  


  • Determine businesses with similar missions. You’re most likely to find willing sponsors when you seek companies that share your organization’s passion and drive. For example, you can find faith-based businesses to sponsor your church or religious organization, or environmentally-friendly corporations to sponsor your conservation charity. 
  • Get in contact with the business. Send an email or physical letter to the businesses you’re most interested in partnering with.  (There is a strategy for physical letters) .

It’s important to keep your letter short and sweet, while still taking the time to lay out potential relationship benefits. (DFA has a template for this, pray hard, we may give this as a template after the course is published)


  • Explain what your organization has to offer. Sponsorships differ from other corporate donations based on the fact that it is a mutually beneficial relationship as opposed to a one-way act of kindness. You may be offering advertising space for a local business in return  funding for team uniforms or a table for selling a product at a big event. 
  • Come to an agreement. Find what works for both parties involved in the sponsorship and come to some sort of official agreement. Make sure to lay out what funding will be switching hands, where that money will go, and what each side gets in return. This makes sure everyone is happy with the final terms of the partnership.

Once you have established a connection with a corporate sponsor, it’s important that you work to constantly nurture and maintain the relationship, even through worldwide economic ups and downs. In the best case scenario, this will be a lifelong partner supporting your organization for years to come.

Whoosh! There you have it.

Plenty more awaiting those who paid shekinah 3,500.

Prices go up as soon as the course is delivered in the email.

To win a free seat as offered by one of our sponsors, please comment on this post by clicking HERE and tell us why.

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Revenue Ideas For Your Nonprofit

Donors for Afric


For all non-profit organizations, there is a need to come up with innovative ways of raising revenue every year since you require the financial resources to fulfill your mission. As you read through the ideas provided, please remember one clause; these revenue sources as they are correctly called MUST align with your organization’s mission.

They are usually classified as related income in your accounting book and you need it to fuel your mission before the grants come.

You need it to deepen your impact and sadly, If you don’t get earned income soon, you will be left behind.

So, here are some ideas;

  1. Fees for Service

Did you know that 48% of funds raised by nonprofits come from fees for service? How?

Facilitate training, leverage what you know. Sell information to a school-one they would need. Plan conferences and training programs. Push past your fears and be creative.

I have been asked quite often, what happens when I receive a commission for referring people or businesses to purchase a product and I get a commission, can I accept it?

Yes, you can. However, you must advise the organization or individual paying you to note it as ‘referral donation’ rather than use the word commission.

  1. Corporate Sponsorships

Corporate sponsorships remain a crucial part of our income generation funnel. It is when a company commits money or resources to a nonprofit event or program in exchange for specific promotional benefits and many businesses striving to balance profit with purpose through sponsorship, get to achieve that.

Your responsibility is to show them the value of working or collaborating with your organization to solve a social problem. The question is after varied attempts, how do you write a winning proposal or engage the right strategy to continue to access these funds?  Do check out several DFA programs that teach the how.

  1. Grants

Most nonprofit organizations get funding through diverse grant programs. Although a longer strategy that takes time, it does help fund your activities especially if your cause is genuine.

So how do you access grants? First, be clear about what types of grants you need and then the duration. How long are you willing to wait. Find the right opportunity and then put forward a strong application. As much as I would love to say ‘that’s it, the truth is you have absolutely no control over grants this is why I encourage you to learn how to write winning grants.

Briefly, nonprofit organizations require funding sources in order to run their day-to-day operations. The contributions made act as the organization’s revenue and must be reported financially.

This is why you should REGISTER FOR OUR COURSE  HERE so we can share more ideas and tell you what you need to know.

We value your comments! Feel free to ask questions, suggestions or leave feedback.

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On DFA Interview Series, – Meet Saratu Miller, Founder of Heal in Nature

Tell us about yourself?

Saratu Miller has had International professional experience in Investment, Law Enforcement, Health, Entrepreneurship, Justice, and Banking. She is a woman born with sickle cell disease but never saw it as a stumbling block in forging ahead in life. She is all about personal development and will not pass by an opportunity to volunteer for a good cause.

Despite her years engaged fully as an employee with various organizations, and also as an entrepreneur, Saratu has chosen the path of development, where she wishes to Impact the lives of women, by sharing with them her health journey and how she has been able to build on wellness, and rise above every health challenge, which has enabled her to live a healthy and productive life.

She launched her organization HEAL IN NATURE in October 2020, and presently undergoing incubation training for non-profits with Donors for Africa.


Tell us about your organization, impacts, and achievements since establishment?

Heal in Nature was established in October 2020 as a new start-up, which was born out of passion and personal health journey and experience, in other to help women with health challenges and coping with the realities and pressure of life. Heal in Nature focuses on women, as they are the prosperity of Africa, and also the easiest and fastest way to reach the family unit.

Heal in Nature process natural health solutions for the mind, body, spirit, and soul, and making women realize that health is by choice not by chance, so they need to take full responsibility for that, especially with the increase in non-communicable diseases to an unhealthy lifestyle.

It teaches women to unlearn old unhealthy patterns and learn how to build on wellness to live a quality life.


What advice can you give to young people who want to build a career in the development sector?

Building a career in Development is a lot of work because it’s all about impacting and transforming lives which automatically puts one in a position of Leadership. This means there is a need for continuous learning and engagement.

My advice to the youth is, they should be prepared and focused, put in the work, to build a long-lasting career in development.


What is the biggest challenge facing the health sector and what are your interventions so far?

The Health sector is not adequately equipped, left for years to rot, without adequate attention given to it. This has caused major challenges such as an inadequately skilled workforce, wrong diagnosis of health conditions, obsolete equipment, etc. COVID 19 pandemic has shown an x-ray of the Health sector.

The interventions that Heal in Nature is proposing are, taking advantage of Nature to build on wellness holistically, improving quality of life, and reduce the frequency of medical visits.


What do you believe the Government can do differently?

Government can focus on the Health sector by adequately funding it, to cater to the needs of its citizens fully. Put good health policies in place, replicate the good systems they pay to enjoy in other countries.

Let the Government look inwards especially now with the pandemic happening, lessons learned need to be taken seriously, look into the gaps, and used that to plan on improving.


Tell us four shocking things you’ve experienced about being a nonprofit leader?

As a nonprofit leader, the things I have experienced are:

One needs to be intentional and consistent.
It takes continuous learning to keep abreast of things
We need to keep Researching is very important
Take leadership positions seriously.


How has been your participation in the inner circle program or other programs prepared you for opportunities ahead?

I have been very consistent with all the sessions, I enjoy attending them to learn from experts. on different aspects of development explained.


Are there any ongoing projects your organization is working on at the moment? Please share it with us?

No programs for now, work in progress but at slow pace.


To know more about Saratu Miller and the amazing work she is doing, you can follow her organization on: